Bridge content

I went back to work. Six months since the last contract. The timing wasn’t great with Lily just home from treatment but when you’ve been out of work for that long any timing will do. And when I heard it was time I felt it deep inside, I was ready.

That’s because work gives me a feeling of self-worth. The money is good, but it’s the other intangibles that make work so important. In the absence of paid work I scurry around the house trying to mimic the same activity. Because I need work to feel good about myself and and to give something to my wife and kids. For me it’s a form of love.

I’m getting older and I’m reminded of that when I look at myself on screen. I record all my meetings and then go back to review the transcript or replay afterwards. These are tech contracts so the people speak a different language. It’s still English, it’s just cloaked in jargon and nuance, acronyms. I nod and understand maybe half of what they’re saying, then fill in later.

On the first day back to work we had our septic tank pumped. The filter is supposed to be cleaned annually but we hadn’t done ours in five years. Though they are buried underground you can see where the lids are because the grass is really green and thick there. It was starting to pool up.

I stood with my pressed polo shirt and antique watch while the guy dug. Then I went inside and put on my Carhartts so I could help. I was supposed to be online starting my new job but dealing with our waste took precedence. The septic guy said his daughter was named Lily too. I thought about what he did and what I did and both of us dealt with human waste. He got paid to suck out shit and me as a marketer, I got paid to make it.

I thought about his daughter Lily telling other kids at school that her dad cleans out septic tanks, how they would make fun of her for that. But his work clearly mattered to people like me at times like this. Then I thought about my work, this contract where I’d create PowerPoint decks to enhance sales narratives for Microsoft salespeople, “bridge content” between the industry sales narrative and solution plays. I got to write, that’s what mattered. I got to help people sell, to do their jobs better. And I could provide for my family too.

I was getting up early again, before 5. I opened all the windows to cool down the house and sat on the lawn chairs, wet with morning dew. Sat listening to the first birds while the coffee maker brewed. Glad to be working again, to have somewhere to be and someone counting on me. All that waste had to go somewhere. It was better we didn’t understand how it really worked, until it didn’t.



Categories: Memoir, writing

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24 replies

  1. Congrats on the new contract, Bill. ‘Course, as a retired gentleman, I’m now looking for self-worth in new ways, such as keeping a tidy sock drawer and cleaning the baseboards weekly.

    I’m glad Lily’s home again too. Must make you really happy.

    And totally coincidentally, I wrote a little piece about a septic man I admire very much: https://reckonreview.com/i-know-a-man/. I had the same kind of feelings you did, and I thought a lot about things like respect and humanity.

    Enjoy your weekend, M8!

    Liked by 2 people

  2. Yay!  Congratulations Bill and I’m so happy th

    Liked by 1 person

  3. He cleans it out, and I make it. This is the modern world. Do you use the Merlin bird app by cornell labs? Everyone in my family is obsessed with it.

    Liked by 1 person

    • Haven’t used the app but wow that looks like fun! Yes had a good time with a few adolescent eagles overhead today making their queer high-pitched kill songs.

      Like

  4. A nice piece of writing,
    Thanks Bill.
    ~
    I like it: the hesitant marketer begins his journey after crossing the bridge with the oracle of the septic tank.
    ~
    I hope Lily enjoyed the journey home and is also ready for adventure.
    ~
    Be well and do good.
    DD

    Liked by 1 person

  5. When I hear the word “compelling”, I cringe – thanks to Microsoft Marketing. I went to a conference one year, and I swear they used that term 50 times in every presentation. Those slide decks clearly needed a visit from your septic expert. Another year I saw and heard the same thing, only with a different marketing buzz word. In both cases, after a short time the repetition got irritating. I grew to hate the term.

    Just for grins, I ran a search on the hundreds of blog posts I’ve written to see if the word “compelling” shows up. The result? One instance in one post. Because of a perfectly good word, ruined.

    Moral of the story: congrats on getting a job. But for the sanity of all those “people who speak a different language”, please keep the ad hype realistic and under control. You’ll feel better about yourself and help preserve that language you so clearly love.

    Liked by 2 people

    • Ha ha! I love that Dave. Yes, I seem to remember when compelling was trending, as it were. I recall a brief run of the word “supercharge” too. As a verb, that is. I’m glad I’m not writing hype per se, but it is marketing-slash-sales, more the latter, which aims to be more “real,” though still air quotes as you see. I like that sales folk are closer to reality than marketing, so there’s that. Feels like I’m splitting hairs huh? Appreciate your well-crafted note here. (See that? “Well crafted.” Sounds like marketing again.) be well.

      Liked by 1 person

  6. I am also reminded of my aging while on screen for work. Not because I monitor my physical age progression, but I look at my now and future colleagues and see such youth and unbridled enthusiasm for the work. Reminds me of an Eric Holder conversation around the idealism of young people. That makes me feel old.

    Liked by 1 person

  7. “I nod and understand maybe half of what they’re saying, then fill in later.”
    Brother, if you don’t know what they’re saying, God help the rest of us.

    Liked by 1 person

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